How to define email templates place holder

Dear All,

I had created an email template to send the birthday alerts, i want to display the employees birth date in the email message.

When i use %Name% then it displays the employee name in email message how i do not know?

Kindly help me out in defining the birth date as well in email message and where should i define it so that it will take the birth date of that employee only.

Thanks

Suhail Tandel

Are you also asking for, how to setup the birth date for an employee?